The Final Countdown to Join the Blue Label Reserve Society

In TWO DAYS, this opportunity closes permanently.

This is your last chance to secure your place in the original Blue Label Reserve Society and qualify for a collection of limited-edition benefits tied to Bella Rio's Blue Label release.

🥃 Bella Rio Blue Label BourbonA true collector’s release limited to approximately 200 individually numbered bottles or fewer. Aged six years and bottled at cask strength, Bella Rio Blue Label represents a one-time expression that can never be recreated. Its distinctive blue presentation— inspired by Bella's blue eyes and the story behind the Bella Rio name—makes this inaugural release even more personal. Once the final bottle is produced, no additional original Blue Label bottles will ever exist. As bottles are opened, gifted, or placed into private collections, the number remaining may only become more limited.

🪨 Your Name Permanently Engraved in Bella Rio HistoryOriginal Blue Label Reserve Society members will have their names permanently engraved on a granite wall displayed at the distillery alongside Rick Nielsen of Cheap Trick and Bella Rio founders Isabelle “Bella” and Andy “Rio” Roiniotis. When membership closes on October 13, the original Society closes with it. The wall will be constructed, permanently sealed, and never modified. Blue Label bottles may potentially change hands in the future but your original membership cannot.

🎸 Private Barrel-Picking Party with Rick NielsenBlue Label members will also be invited to participate in a private barrel-picking experience with Rick Nielsen of Cheap Trick. Members will take part in guided tastings and anonymously score the six-year, cask-strength barrels under consideration. The highest-rated barrel will become the entire Bella Rio Blue Label release, limited to approximately 200 bottles or fewer. Because many collector bottles may ultimately remain sealed, this private tasting could become one of the only opportunities to experience the bourbon itself. One barrel. One private selection. One chance to help choose Bella Rio Blue Label.

⭐ 13% BONUS SHARESBlue Label investors receive 13% bonus shares. Existing Loyalty Investors receive an additional 10% bonus, bringing the total to 23% bonus shares — and potentially up to 38% at Tier 8.

🎁 Tier 4+ Perks 

       1) Signed ROCK'N Vodka Bottle

       2) Investor Exclusive "Gold" Items:

                      a) Tumbler

                      b) Hat

                      c) Recipe Book

                      d) Shirt

                      e) Accessory Pack

THE BLUE LABEL RESERVE SOCIETY PERMANENTLY CLOSES OCTOBER 13.

Don’t miss your only opportunity to earn these perks!