Bella Rio Blue Label Reserve Society

Our Limited-Edition Blue Label was created to celebrate the 13th wedding anniversary of the namesakes behind Bella Rio — Isabelle (Bella) and Andy (Rio) with its signature blue inspired by Bella’s striking blue eyes.

Inside is a 6-year, cask-strength bourbon, with only around 200 bottles to EVER be produced. As it will be kept cask-strength, and aged for 6 years, less than 200 bottles may be producible. The entirety of the Blue Labels will come from a single, hand-picked barrel, and YOU could be one of the few to help make the decision alongside Rick Nielsen of Cheap Trick. 

Owners of the Blue Label will be invited to a private barrel picking party with Rick Nielsen, where you'll hand select the Blue Label barrel through a series of taste tests and votes.

When you join the Blue Label Reserve Society, you will also become a part of the Blue Label story, with your name permanently engraved on the Blue Label Reserve Society wall. These names will be inscribed alongside Rick, Bella, and Rio, and will be put on display at our distillery.

To continue the celebration of Bella & Rio's 13th anniversary of marriage, we're launching this opportunity TODAY, on August 13th, with qualifying investors receiving 13% Bonus Shares.

Invest $1,300+ and Receive:

• A Bella Rio Blue Label Bottle (1 of about 200)

• Name Engraved in the Blue Label Reserve Society Wall

• Invite to a Barrel Picking Party with Rick Nielsen

• 13% Bonus Shares

• Perk Tiers 1-4+

For existing Loyalty Investors, these 13% Bonus Shares stack with your current Loyalty Bonus. That means qualifying investors can receive: 23% Total Bonus Shares (up to 38% at Tier 8). Also, if you've already invested in this round, any additional investments will be cumulative towards your perk tiers, so you may qualify for higher tiers with supplemental investments. 

Investors have the opportunity to receive one of our most meaningful collector's releases, along with permanent recognition at our distillery, additional ownership in our company, and an invite to a private party with a Rock n' Roll legend.