Become a Founding Member of the Bella Rio Blue Label Reserve Society

Our Collector's Bella Rio Blue Label Bourbon will be a 6-year, cask-strength bourbon from one hand-selected barrel, with approximately 200 bottles or fewer to ever be produced. Its signature blue was inspired by namesake Bella’s striking blue eyes.

Qualifying investors won’t just receive a bottle; they’ll have the opportunity to help select the barrel used for the batch alongside Rick Nielsen of Cheap Trick at an exclusive barrel-picking party. They'll also get their name permanently engraved in the Blue Label Reserve Society Wall, which will be proudly displayed at our distillery for generations to come. 

Invest and Receive:

🥃 Bella Rio Blue Label Bottle — one of approximately 200 or fewer

🎸 Invitation to a Private Barrel Picking Party with Rick Nielsen

🏅 Your Name Permanently Engraved on the Blue Label Reserve Society Wall

⭐ 13% Bonus Shares

🎁 Perk Tiers 1–4+

The 13% Bonus Shares stack with the Loyalty Bonus, meaning qualifying investors can receive:

⭐ 23% Total Bonus Shares — up to 38% at Tier 8

The Blue Label Reserve Society brings together additional ownership, an extremely limited collector’s bourbon, permanent recognition at our distillery, and a private experience with a Rock & Roll legend.

Limited spots available.